Text messaging is a common form of communication in today’s world. Many businesses are using SMS marketing for promoting their business.
It’s true that email marketing still works, but with its increasing popularity, it is now becoming over populated with spam. On the other hand, SMS marketing contains only 1 percent spam text messaging. According to Mobile Marketing Watch, Email has only a 20 percent open rate, while text messages have a 98 percent open rate. According to another report, about 90% of all text messages are read within three minutes of being received by the users.
If you want to boost your sales and improve relationship with your customers, but don’t have a large amount of money and time to do that; SMS marketing can help you to achieve your goals.